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LAMINAR

Rooted in the technical heritage of Herno, Laminar emerges as a modern Italian outerwear label crafted for life in motion and mindful style. Originally conceived within the Herno family of brands, Laminar has evolved into its own identity — “Designed for motion. Built for meaning.”

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Laminar is Herno’s performance-focused line, built around the idea of quietly engineered outerwear for modern city life. The pieces are designed to look clean and refined, but they’re developed with real weather protection and day-to-day comfort in mind—outerwear that moves easily between commuting, travel, and time outdoors without ever feeling overly “technical” in appearance.

At the heart of the collection is a fabric-first approach. Laminar uses advanced constructions and membranes designed to block wind and rain while staying breathable, so the jacket feels protective without becoming heavy or stiff. The details follow the same philosophy: streamlined closures, thoughtful hood and collar design, and construction choices intended to keep the elements out while maintaining an elegant silhouette.

Contact Us

+45 40 55 12 28

Toldbodgade 31
1253 Copenhagen K

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© 2025 by Purpose Agency.

 

Purpose Agency is a dedicated Scandinavian sales and distribution partner specialising in premium and heritage-driven brands. We work closely with retailers across Denmark, Norway, Iceland, Finland and Sweden, with a strong focus on long-term relationships, market insight, and tailored service. Our portfolio experience includes both established and emerging labels, and we take pride in offering a hands-on, proactive approach to client communication, seasonal guidance, and operational follow-through. With a strong network in the region and a commitment to responsible, detail-oriented execution, we ensure that brands achieve the visibility, sell-through, and market positioning they deserve.

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